Through this brief study, we will present some reflection points that should explain the sometimes impressive prices of luxury automatic watches from some of the largest brands in the industry. Is spending equal to the price of a new car for a watch explained? Is it possible to justify all of these zeros? Is wealth displayed in the window for easily replaceable tools at first glance based on real criteria? This is my decryption. Evolution of the concept of a watch As we often mention on our site in various articles, automatic watches at one time are considered a tool
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